A Study on Conference Tourism Challenges and Prospects in Addis Ababa, Ethiopia

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Date

2012-11

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Addis Ababa University

Abstract

Ethiopia 's capital Addis Ababa has been hosting important conventions concerning Ajhca since 1960s onwards consequently. In spite of this long history of its existence conference tourism remains under developed. Hence, the major objective of the study is to find out the challenges and opportunities of conference tourism development in Addis Ababa. To achieve this objective quantitative and qualitative case study method, and random and purposive sampling techniques o were employedfor both questionnaire and interview data gathering instruments. Based on the data collected the major challenges with regard to conference tourism development in Addis Ababa are; absence of appropriate structure and organization for tourism sector; insujficient conference facilities and service providers, lack of professionalism and weak human resource development in the sector and absence of pre and post conference activities. Key Words: COllferellce tourism, pre and post conference activities

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Keywords

COllferellce tourism, pre and post conference activities

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