Project Work on Trademarks in Ethiopia: Awareness, Infringement and Potential Solutions
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Date
2007-08
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A.A.U
Abstract
In the objective to identify the level of awareness among businesses about
trademarks and their infringement, this paper reveals the general overview of
trademarks in Ethiopia. It discusses the relevant laws and concerned government
bodies with trademark registration and arbitration of infringement cases.
Fifty questionnaires were distributed to assess level of awareness for businesses on
purpose sampling method of which 30 were collected and analyzed whereas the
rest 20 were not collected. The analysis of the questionnaires reveals that most of
the respondent businesses do not have trademarks due to lack of awareness about
trademarks in genera/.
Majority of the respondents have witnessed infringed products which show industry
specific characteristics where cosmetics products take the lead. And finally
establishment of customers association and provision of trainings were identified as
major solutions for trademark infringement in Ethiopia.
Description
Keywords
Potential Solutions, Project work