Service quality in Addis Ababa restaurants Vis-a-vis Price (Cases from Arada, Gulelle.and Kirkos Sub- Cities)
dc.contributor.advisor | Murthy, Krishna (Professor) | |
dc.contributor.author | Mekonnen, Getahun | |
dc.date.accessioned | 2021-06-23T12:22:42Z | |
dc.date.accessioned | 2023-11-04T09:38:58Z | |
dc.date.available | 2021-06-23T12:22:42Z | |
dc.date.available | 2023-11-04T09:38:58Z | |
dc.date.issued | 2008-06 | |
dc.description.abstract | Perceived service quality as measured by five dimensions of service quality and price IS the central point of discu ssion in- this study. The mqUlry was to scrutinize a gap between customers' service quality expectation s and cu stomers' service quality perceptions (experience). Customer survey was conducted by administering a questionna ire designed by incorporating the five dimensions of SERVQUAL and price. The five dimensions of service qua lity are accepted by Customers . The most favored dimension of the five is tangibles. Responsiveness and empathy are the second favored dimensions by cu stomers. Reliability and assurance follow being the third and fourth . However, resta u rants are not performing well with respect to empathy, tangibles, reliability. A slightly equal proportion of respondents stood in opposite directions with respect to price as an indicator of service quality | en_US |
dc.identifier.uri | http://etd.aau.edu.et/handle/123456789/26945 | |
dc.language.iso | en | en_US |
dc.publisher | A.A.U | en_US |
dc.subject | Restaurants | en_US |
dc.subject | Service | en_US |
dc.title | Service quality in Addis Ababa restaurants Vis-a-vis Price (Cases from Arada, Gulelle.and Kirkos Sub- Cities) | en_US |
dc.type | Thesis | en_US |