Imapact of Change Drivers on Change Outcome During Covid 19: In the Case of Unilever Manufacturing Plc
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Date
2024-01-23
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A.A.U
Abstract
This research is set out to find the impact of change drivers has on change outcome
which is organizational change. The Change drivers parameters used are
Communication, Risk taking propensity, Empowerment, Change management tools
and techniques, Engagement, and Perceived Support. The research used Quantitative
research and explanatory research design to explain effect of independent variables
on the dependent variable. Descriptive analysis was also used to describe the
characteristics of the data and produce meaningful analysis and make conclusions.
To analyze the collected data, a statistical tool called statistical package for social
science (SPSS) version 26 is used. The type of sampling technique used is a simple
random sampling method. Therefore, from a population of 219 employees, a sample
size of 142 was taken out. From this sample size, it was managed to collect 103
correct responses for analysis making. The finding of the research emphasizes that
the Communication, Risk Taking Propensity, Empowerment, Perceived Support and
Communication management tools and techniques has a significant impact.
Contrarily, Engagement has presented statistically insignificant effect. Based on the
result, recommendations were made that the company should keep this as its strength
and look for ways to further improve the methods of communication. And also it’s
recommended that the company motivates employees who take calculated risk.