Analysis of Cultural Documentary Film, a Focused Study on Hagere Program Walta Television
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2021-01
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Abstract
This study was conducted to explore and purpose to gain a better understanding making and providing documentary films, by analyzing the documentary films of ―Hagere program‖. The main objectives of the study were to find out better understanding producing and providing documentary film, by assessing the challenges, weakness and opportunities of ―Hagere Program‖ which is mainly focused on cultural and tourism issues of documentary. It was guided by three basic questionnaires and Agenda setting and development communication with related reviewed literature. Both quantitative and qualitative approaches were employed to get relevant data for the study. Quantitative data were collected from 321 residents of Addis Ababa to get the concepts, attitudes and opinion towards the program of Haagere, Walta tv. The data collectors used ―walk pattern‖ within five interval household in the selected five sub cities. The respondent from the household members were selected randomly. For the qualitative data two key informants from the program coordinator were selected, while nine journalist of the program were participated in two focus group discussion. The quantitative data collected through questionnaire were coded and analyzed using the Statistical Package for Social sciences (SPSS) version 16 software. Analysis and interpretation of the data were also presented using SPSS tools mainly the frequency distribution, percentage and cross tabulation as these were believed to serve statistical purpose of the study. The qualitative data analyzed thematically and interpreted with the findings of the quantitative results. The findings of the research have indicated that the perception of audiences on Hagere Program‘s documentary film are generally, seen as optimistic, however, in most variables the audiences have measured the program in satisfactory and good level. A very short time given for the production, lack of felid research before capturing, limited resource and technology and shortage of training has been found as major internal challenges of the program. Customers intervene during production taken as major findings from external challenge. In order to solve the challenges and problems in addition providing better understanding of documentary film production recommendation have been drew.
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analyzing the documentary films of ―Hagere program