Research Project on Prospects and Challenges of Private Health Care Delivery Business Model of Social Franchise: Case of Marie Stopes International Ethiopia

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Date

2016-10

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Addis Ababa University

Abstract

Private health sectors working with Mariestopes International Ethiopia (MSIE) in franchising relationship are required to comply with new FMHACCA clinic standard requirements for middle level and higher clinic which potentially affect sustaining the relationship with Franchised Clinical network. Capability of access to financial resource, supply of FP commodities and trained manpower are constraints to the network, which are a challenge for MSIE to succeed with the objective ensuring sustainability of the service and increasing access for the underserved. This survey has an objective to assess the prospect and challenges of providing family planning and reproductive health services through social franchise network business model of private clinics for Marie stopes international Ethiopia (MSIE). The purpose of this survey is to assess the prospect and challenges of providing family planning and reproductive health services through social franchise network business model of private clinics for Marie stopes international Ethiopia (MSIE) A sample frame is prepared for collecting information about the challenges, prospects and strategy on the business model. The study has been conducted in franchised health provider networks that are located in the Addis Ababa City Administration, Oromya Regional State, Amhara Regional State, Tigray Regional State and south Regional State using a descriptive survey design method where the primary data was collected from randomly selected clinics through questionnaire. The study was conducted through a survey of key informant responses across the franchised Clinics, from a population of 535 clinics sixty (60) are purposively selected to represent the population due to similar standards followed by MSIE to operate with the clinics. The result revealed that, there are many challenges the franchised clinics are facing, but the major challenges identified are lack of access to financing, branding and promotion of the clinics, exclusion of the private sector from the new health insurance scheme, demand creation activities, lack of incentive from government, stringent quality control and emphasis on more revenue generating clinical service than FP. This survey indicated that, Prospects of the MSIE franchised clinics depend on their access to financial support and strong support provided by MSIE to continue in the business model in providing FP/RH Services. iv Key words: Franchised clinics (Bluestar Clinics), Family Planning (FP), Reproductive health (RH) services, Supportive supervision, Quality audit and Health network.

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Keywords

Franchised clinics (Bluestar Clinics), Family Planning (FP), Reproductive health (RH) services, Supportive supervision, Quality audit and Health network

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