A Study on Practice, Opportunities and Challenges of Stopover Tourism in Addis Ababa, Ethiopia
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Date
2021-12
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Addis Ababa University
Abstract
This thesis was conducted with the objective of an Assessment of stopover tourism practice,
challenges and opportunities of stopover development in Addis Ababa as Stop Over. For
achieving the objective of the study, both primary and secondary data source were generated by
employing qualitative and quantitative methods. Purposive and stratified simple random
sampling techniques were used to select the respondents. As the research approach employed
here are a mixed methods research approach, the researcher used key informant interviews. The
quantitative data was analyzed using frequency and percentage when appropriate while
qualitative data was used to triangulate and confirm the study. The study identified various
challenges which affected stopover tourism development the major once are political instability,
covid 19, lack of promotion tourist attractions and lack of skilled man power. Whereas there are
also opportunities that helps the development of stopover tourism in Addis government support
for the growth of the sector, well known(international hub) airlines, development of new tourist
attractions, cooperation to work together between tourism Ethiopia and Ethiopian airlines. The
researcher recommends gov‘t should pay special attention on stability of the city and build
country image, gov‘t and other stakeholders should raise their promotional budget, continuous
trainings and short courses for tour guides should be provided. At last hotel, transport services
providers, tour and travel agencies should update and go in line with the current technological
advancements.
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Keywords
Tourism, Challenges, Tourism Organization, Ethiopian Airlines stopover Passengers