Opportunities and Challenges of Use of Facebook As Social Media Among The Youth in Private Higher Educational Institutions: The Case of Hope College in Addis Ababa
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Date
2018-12
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Addis Ababa University
Abstract
Facebook is one of the largest sites in the world where we are not only allowed, but encouraged to connect with everyone. Facebook is user-friendly and open to everyone. Even the least technical-minded people can sign up and begin posting on. The study aims at examining Opportunities and Challenges of Use of Facebook as Social Media among the Youth in Private Higher Educational Institutions; with particular focus on Hope College in Addis Ababa.
Both quantitative and qualitative research methods (mixed method research method) were adopted for the study where survey questionnaire and interview were used as specific methods for gathering the data from students and their teachers.
A survey questionnaire was administered to 250 students selected through a random sampling technique, whereas in-depth interview was held with 9 teachers, for gathering first hand information. Explanatory sequential method was employed to analyze both quantitative and qualitative data.
The finding shows that facebook has many advantages for both their social communication and for students’ academic purposes. It helps them to develop their knowledge because they can meet professionals, researchers, academicians and scientists. And also develops their social communication with their friends.
The study also reveals that although facebook has many advantages; it has also some challenges for youth’s social communication especially with their family because, they are using at their home, in addition some students also prefer online chatting instead of face –to- face communication. It has also some negative impacts on their academic performance because; use of Facebook takes students study time.
Finally, on the basis of such findings, the study has suggested pertinent recommendations with the view to coping up challenges of facebook and to use its advantages for their social communication and academic performance of students.
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Facebook is user-friendly