Assessing Managers Perception on Supply Chain Practices and Export Competitiveness (Case of Sesame Seed Exporter Members of Ethiopia Commodity Exchange)

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2016-06

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Addis Ababa University

Abstract

Competition is no longer between organizations, but among supply chains. Effective supply chain management provides opportunities to create sustainable competitive advantage and enhance the competitive position of business firms. This paper attempts to study the impact of supply chain management practices on competitive position of Sesame Seed Exporter Members of Ethiopia Commodity Exchange (ECX). This research conceptualizes and develops four dimensions of SCM practice (internal and external success factors, strategic buyers’ partnership, customer relationship, and information communication) and tests the relationships between SCM practices and competitive position. The data for the study was collected from 78 middle/senior management staff of the exporter firms who are familiar with the corporate strategies and supply chain operations of their companies. The relationships proposed in the framework were tested using Kendall’s tau correlation, and the causal relations were analyzed using one-way ANOVA. The results show that efforts in: (1) implementing the right internal and external success factors, (2) enhancing buyers’ partnership, (3) effective Information communication and (4) improving Customer Relationship have significant impact on the competitive position of the exporter firms. Keywords: Supply Chain Management, Exporter, Competitive Position, ECX, Ethiopia

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Keywords

Supply chain management, Exporter, Competitive Position, ECX, Ethiopia

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