Assessment of Ethnographic Film Production Process of Walta Media and Communication Corporate

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Date

2020-06

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Addis Ababa University

Abstract

The aim of this thesis is to investigate ethnographic film production process of Walta Media and Communication Corporate. The study was conducted based on the data gathered from fifteen key-informant interview participants. The participants were Walta’s ethnographic and documentary film production crew members. From the informants twelve of them are male and three females. Qualitative research method was used to answer the research questions.As Hieder (2006:112) noted,the single most important indicator for ‘ethnographicness’ of a given ethnographic film is the extent to which an ethnographer was involved in the making. Furthermore, ethnographic film must be based on ethnographic understanding. The more successfully a film has this understanding, the more ethnographic it will be. Therefore,the result of the study indicated that, Walta Media and Communication Corporate is producing ethnographic films without ethnographic / anthropological knowledge. And in the production process of Walta’s ethnographic films, ethnographers have no any role in all stages of the productionprocess. Therefore, to this research,Walta Media and Communication Corporate is producing ethnographic films without ethnographic filmmaking knowledge. Key words: Ethnographic Film, Ethnographers,Ethnographicness, Production Process

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Keywords

Ethnographic Film, Ethnographers,Ethnographicness, Production Process

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