The Effect Of Supplier Performance Evaluation On Supply Chain Operational Performance: The Case Of Ethio Telecom

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Date

2020-06

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Addis Ababa University

Abstract

Supply chain management is an increasingly important organizational concern, and proper management of supplier relationships constitutes one essential element of supply chain success. Facing increasingly competitive contests, many organizations view supplier performance as an important contributor to their competitive advantage. The purpose of the research is to examine the effect of supplier performance evaluation on supply chain operational performance of ethio telecom. The dimensions of supplier performance evaluation are supplier quality performance, delivery performance, cost performance, innovation performance and sustainability performance whereas the dimensions of supply chain operational performance are supply chain reliability, responsiveness, flexibility, cost and asset management. The study employed inferential quantitative approach to examine the magnitude, direction and significance of the relationship between supplier performance dimensions and supply chain operational performance dimensions using Partial Least Square Structural Equation Modelling (PLS-SEM) to test the proposed hypotheses. The primary data was collected using a survey instrument adapted from literature and modified to align with the research objectives which is found to be reliable and valid. 94 questionnaires were distributed and 85 valid responses were analyzed using smartpls 3 and SPSS version 26. The result of the study depicts supplier quality, and innovation performance evaluation has a significant effect on the effectiveness dimension of supply chain operational performance (i.e. supply chain reliability, responsiveness and flexibility) whereas delivery has a significant positive effect on supply chain responsiveness and flexibility but sustainability has an only significant positive effect on supply chain reliability. The study found no significant relationship with the cost dimension of supplier performance evaluation and supply chain operational performance dimensions. The study contributes to fill the gap outlined in literature and its managerial implication will help ethio telecom to improve its supply chain operational performance. Based on the findings of the study recommendation is given to work on the significant factors to improve the supply chain operational performance of ethio telecom.

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Keywords

supplier performance evaluation, supply chain operational performance, supply chain efficiency supply

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