Assessment on the Contributions and Challenges of an In-Flight Catering Service for Tourism Development: The Case of Ethiopian Airlines

dc.contributor.advisorAssefa PhD, Ephrem
dc.contributor.authorBerihun, Abrham
dc.date.accessioned2020-09-29T09:27:33Z
dc.date.accessioned2023-11-18T08:41:52Z
dc.date.available2020-09-29T09:27:33Z
dc.date.available2023-11-18T08:41:52Z
dc.date.issued2020-06
dc.description.abstractThe main objective of this study is to provide a deeper view of the contribution and challenges of Ethiopian airline in-flight catering service for the development of tourism industry. This study attempted to answer three basic questions: what is the current status of Ethiopian Airlines inflight catering services? What are the challenges facing Ethiopian Airlines inflight catering services? What is the contribution of Ethiopian airline in-flight catering industry for the development of tourism industry? This study was used Qualitative research method and data were primarily gathered from the researcher selected 9 corporate informants including, 1.the operation manager of Ethiopian airline in-flight catering unit, three human resource officers and marketing departments 2.Ministry of Culture and Tourism inspection director and the minister advisor, 3.with two local suppliers via expert interview and review of secondary document analysis. Thematic analysis was used to analyze qualitative data gathered via the aforementioned data collection instruments. The results of the study reveal that as a national flag carrier, Ethiopian Airlines in-flight catering unit as a single section from the seven SBUs (Sub Business Units) is contributing a lot for the development of tourism industry through generating the much needed hard currency, promoting Ethiopian culture, customs, cultural foods, dressing and in general building the image of the country. However, the airline’s inflight catering sector is challenged by different technological factors including manual outgoing items handover process with cabin crew (pre-flight), the absence of location indicator like barcode scanner for crews to find loaded products easily (during flight), manual incoming items handover process with catering agent(post flight) and as an environmental factors Some products are not happened to be eco-friendly and passengers special meal order has missed (during the flight).Based on the findings, the researcher concluded that Ethiopian airlines in-flight catering service unit has a significance contribution for tourism development and needs to improve its challenges have faced on environmental technological and passenger satisfaction. The study as would be useful both for students and researchers in the field of tourism, hospitality/catering, destination management, and for practitioners and tourism management representatives who may find interesting insights and ideas for improvement.en_US
dc.identifier.urihttp://etd.aau.edu.et/handle/12345678/22501
dc.language.isoen_USen_US
dc.publisherAddis Ababa Universityen_US
dc.subjectAviation industry, in-flight catering, Ethiopian Airlines, challenges and contributionen_US
dc.titleAssessment on the Contributions and Challenges of an In-Flight Catering Service for Tourism Development: The Case of Ethiopian Airlinesen_US
dc.typeThesisen_US

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