Assessing Bottled Water Supply Chain Management: The Case of Agmas Water
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Date
2018-06-02
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Addis Ababa University
Abstract
This thesis was carried out to identify how Agmas Water Factory manages its supply
chain in terms of strategic supplier partnership, customer relationship, quality information
sharing, and internal operation. This thesis used a descriptive study design and targeted
384 respondents selected from different departments of the Agmas water factory, its
suppliers, retailers, distributors and customers. Data was collected using a selfadministered
questionnaire. Central tendencies such as mean and standard deviation were
used to describe the supply chain management practices of Agmas water. There is a
moderate supply chain management practices in Agmas water as explained by a rating
scale that consists of 5 steps from 1 (strongly disagree) to 5 (strongly agree) which was
used to analyze the result of the perception mean. The statistical data (mean) show a
maximum of 3.38 and 2.08 minimum value of grand mean for strategic supplier
partnership and Internal Operations Practices, 3.10 for customer relationship, 3.01 for
level of information sharing and IT, 3.38 for exchange quality of information and 2.91 for
Challenges/ Barriers for effective SCM. It is below African best supply chain practices in
bottled water industry. Therefore, Agmas water should improve its relationship with
suppliers from simply buy-sale relationship to a modern supply chain relationship
through establishing strategic or long-term relationship, contract, and continuous
information sharing to minimize supply uncertainty which resulted in demand and supply
unmatched and dissatisfaction of customers of the company. The researcher has also
recommended that future research need to be conducted to expand the domain of SCM
practices by considering additional variables.
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Keywords
Bottled Water, Industry Supply Chain, supply chain management