Tour Guiding Practice in Addis Ababa
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2018-06
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Abstract
This MA thesis research has been conducted on the basis of problems being observed in Addis Ababa concerning tour guiding operation practice in Addis Ababa, The objectives of the study were to analyze legal framework governing tour guide in Addis Ababa and to describe tour guide current practice in Addis Abab. In order to achieve these objectives 220 respondents were selected from MoCT, AATGA, AACTB, TTO, CM and GM tourist guide accrediting organizations in Addis Ababa. The total population of tour guides in these organizations was 448. The sample size was determined through proportional simple random sampling method. With regard to data type, both primary and secondary data were collected. Primary data were collected from 220 respondents through pretested structured interview schedule, and qualitative data also collected from 18 informants from head of the accredited organizations, expertises, senior tourist guides. Supplementary, secondary data were collected from MoCT, AATGA, AACTB, TTO, CM and GM. For the data analysis simple descriptive statistics like mean, percentage and frequency distribution were used. The survey result shows that out of the total (220) respondents the vast majority (94.1%) of tourist guide are male. Beside majority 49.1% of respondents were speak only one foreign language. Their educational backgrounds shows aggregate only 44.1% of respondents studied a field directly related to tourism. Regarding license, majority (77.2%) of respondents confirmed that they have license which allowed them work in different tourist destinations. However CM, GM and TTO accredited tourist guides didn’t have license authorizing them to outside their organization. Regarding specialization majority (52.9%) believed they are freelancers. All freelance tourist guides are accredited from MoCT, AATGA and TTO. Even though, TGs consider themselves as the owners of one or more field of specialization. However, the interview result shows that, TGs accrediting organization did not develop a trend to provide license according to their specialization. Concerning TGs guideline, among the total population, a significant number (27.3%) of respondents didn’t known about it. On the other hand, on aggregate 84.6% respondents agreed that having a compiled TGs act was “essential” or “very essential”. The key reason why so far we didn’t have a compiled tour guide act or law was according to 49.1% of respondents, lack of coordination. With regard to on-job training, majority (33.6%) of the respondents were not at all getting any training. The possible reason for lack training are responsible body being negligent it accounts majority 35.1% respondents out of the total population. Concerning TGs support, majority 54.5% of TGs out of the total sample were not totally support by their accrediting organization. Especially those tourist guide accredited by CM and AACTB from their total population large majority 91.7% and 86% of them agreed not at all supportive respectively. Majority 42.7% of respondents out the total population were provided tourist guide service always outside of Addis Ababa. Within this group in their total population 61.9% TGs from TTO were frequently work outside of Addis Ababa without having MoCT license. Beside majority 46.8% of respondents out of the total sample agreed not at all ask to show their ID card in the destination. Furthermore only 18.8% of TGs refused providing guiding service in the destination because of not renew and absent of license. Therefore, tourist guide accrediting organizations work together and provide support for tourist guide especially on job training. In addition all stakeholders work hard to established strong tourist guide association in Addis Ababa.