Assessment of the Process, Success and Challenges of Strategic Planning in Commercial Bank of Ethiopia
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Date
2018-06
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Addis Ababa University
Abstract
The study was conducted with the aim of assessing the strategic planning formulation process, success and its challenges in CBE. Specifically, the objective of this study was finding answers for four areas: to assess the strategic plan level of realistic, to identified factors that are considered in the formulation process of strategic plan, to assess the extent of strategic plan achievement, lastly to examine challenges that are affecting the success of strategic plan. This study were using quantitative combined with qualitative (mixed) approaches and using descriptive method. The study use primary data through questionnaire and interview from head office from office of strategic management and grade 3,4 and special branches under north Addis Ababa district city branches. After the data collected, analyzed, interpreted and discussed the results by using SPSS 20 version software. The finding indicates that the organization assessed environmental analysis before the formulation strategic plan helped to ensure financial sustainability and soundness. The bank had the problem of network connection, power supply and telecommunication and to get FCY easily from its customers. The conclusion and recommendation part shows that strategic plan of the bank easily understand among majority of employees, not all employees participated the strategic plan formulation process. The researcher recommend some points like in order to minimize implementation challenges of strategic plan to improve employees participation of strategic plan formulation process, to develop quality service measurement and service delivery time, and to solve the connection ,power supply and foreign currency problems by using the maximum efforts of the bank.
Description
A thesis submitted to the Department of Public Administration and Development Management of Addis Ababa University in partial fulfillment of the requirements for the Degree of Masters in Public Management and Policy (MPMP)
Keywords
Challenges, Formulation Process, Strategic Plan