The Effect of Digital Transformation on Organizational Performance: The Case of World Vision Ethiopia

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Date

2026-06-02

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Addis Ababa University

Abstract

Examining the effects of digital transformation on organizational performance in the case of World Vision Ethiopia was the goal of this study. To do this, the researcher used explanatory design and quantitative research approach. The study also employed descriptive statistics and inferential statistics (Pearson correlation coefficient and multiple linear regression analysis) to ascertain the effects of digital transformation on organizational performance. In all, 286 questionnaires were distributed among the staffs of which only 260 were filled in and submitted. Data collected was subjected to analysis using Statistical Package for Social Sciences software version 27. The primary objective of the research was to evaluate the effect of digital transformation on the organizational performance of World Vision Ethiopia. The descriptive study shows that World Vision Ethiopia employees strongly agree that the use of local digital systems, digital literacy among staff members, accessibility of connectivity, and personnel support from the IT department positively contributes to the organization's efficiency. In addition, they have highlighted a few operational difficulties, including delays in processes and malfunction of systems that act as major barriers, preventing the digital infrastructure from providing reliable services. Correlation analysis also proves that there exists a strong positive relationship between organizational performance and the predictors (i.e., local digital systems, digital literacy among staff members, accessibility of connectivity, and personnel support from the IT department). However, operational challenges exhibit a strong negative relationship with organizational performance. A substantial amount of the variation in organizational performance can be explained by the predictors' combined effects, according to the multiple regression analysis. Local digital systems have the strongest positive impact, followed by ICT personnel support, connectivity access, and staff digital skills, while operational challenges have a negative effect

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Keywords

Local Digital Systems, Staff Digital Skills, Connectivity Access, And ICT Personnel Support and Organizational Performance

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