The relationship between information sharing, inventory management and customer satisfaction in the down stream chain of textile industry The case of Addiss Ketema sub city
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Date
2014-11
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Addis Ababa University
Abstract
The purpose of the study was to investigate the relationship between information sharing,
inventory management and customer satisfaction in the down stream chain of textile industry in
Ethiopia. A quantitative research design was used to establish the relationship between
information sharing inventory management and customer satisfaction in the down stream chain
of textile industry in Ethiopia. A sample size of 180 respondents consisting of retailers and
distributors was taken. The research findings indicated that there was a significant positive
relationship between information sharing, inventory management and customer satisfaction.
Information sharing and customer satisfaction had Pearson correlation coefficient of 0.850 **
Information sharing and inventory management had Pearson correlation Coefficient=0.864**
and Inventory management and customer satisfaction had Pearson Correlation coefficient of
0.814** Information sharing and inventory management significantly influenced customer
satisfaction. In conclusion Channel partners required the installation of information systems and
customer collaboration in order to ensure better information sharing and inventory management
hence leading to high levels of customer satisfaction.
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Keywords
Inventory Management and Customer Satisfaction