Assessment of youth saving habit in Addis Ababa: the case of yeka sub city

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Addis Ababa University


Most youths have low rate of saving behavior, so that improving saving behavior is a primary goal for people living in this part of the world. Improving saving behavior of individuals is given attention to look at a variety of savings services used by people/customer in the community. Improving this depends not only on attending of government provider but also on appropriate execution of recommending components of saving in household of the community and institutions or sectors. The objective of the study is to assess the saving habits of the youths (those in the age range of 18 to 30) and associated factors that determine the saving behavior of these youths in the general population of Yeka sub city. Both qualitative technique using an interview and quantitative techniques using a questionnaire were used for 130 respondents and 10 interviewees. The data from questionnaire were analyzed using SPSS and presented accordingly. The data from interview were incorporated under every topic of interest. The study found that there is a low saving behavior of the youths in Yeka Sub-City and they have a poor awareness of the financial services and packages. The factors determining the low saving behavior of the youths were the low financial literacy of the youths, the less parental socialization regarding saving the money, peer influence and less self-control practices of the respondents. The researcher recommended that it would be better if they get financial literacy form financial institutions and multimedia to alleviate their saving behavior. It would be much better if they control themselves towards managing the money they have and avoid bad temper. Good interaction between youths and their parents was recommended.


A master thesis submitted to the department of public administration and development management in partial fulfillment of the requirements for the degree of masters in public management and policy


Financial literacy, Parental socialization, Saving behavior