Browsing by Author "Yohannes Negash"

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    Factors affecting the success of startup business in Addis Ababa.
    (A.A.U, 2024-10-08) Yohannes Negash; Yared Asrat (PhD)
    Purpose of the study The Purpose of the study was to investigate the relationship between factors(human capital, Financial capital, cultural factor, social factor and government policy) and success of startup business in Addis Ababa.. Design/methodology/approach The research framework was investigated using a self administrative questionnaire. Based on simple random sampling technique, 219 employees were selected from beU delivery and Gebeya analyzed by using SPSS version 27. Findings Evidence from the study showed that the study variables (HC, FC, SF, GP) significantly influenced success of startup business but CF has found insignificant result. Practical Implications To make these factors add value to the increase success, startups have to use them in structure, processes and culture. Originality/value Prior research has focused mostly on direct relationships; the current work builds the combination of contingency and RBV theory by considering the empirical explanation of strategic orientation dimensions and environmental turbulence. Additionally, the study also contributes significantly to strategic orientation and organizational performance literature.