Browsing by Author "Abel Getachew"

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    The Ramification of Risk Management on the performance of Pharmaceutical Businesses Operating in Addis Ababa, Ethiopia
    (AAU, 2023-05-25) Abel Getachew; Abera Legesse (PhD)
    The overriding purpose of the research is to investigate the ramifications of risk management on the overall business performance of pharmaceutical companies working in Addis Ababa City Administration. It’s also for filling the literature and knowledge gap seen in the pharmaceutical business sector risk management practice. Evidently, there’s a dearth of study on risk management of pharmaceutical sectors in Africa, particularly in Ethiopia and its capital Addis Ababa; therefore the study prominently enable pharmaceutical businesses working in the city; categorically pharmaceutical manufacturers/ import & wholesalers/ retail outlets to survive and sustain businesses, not only that but also to thrive in an increasingly uncertain pharmaceutical business environment. The research was employed an empirical research design and quantitative research approach. Both primary and secondary data was employed. Questionnaire was the main data collection instrument. Among 1567 pharmaceutical firms, 340 sample sizes were selected using stratified random sampling technique. Multiple linear regressions were used to analyze the relationships between independent and dependent variables. Statistical package for social science (SPSS) version 29 was used to analysis of quantitative data from the questionnaire. Moreover, the research finding shows that the independent variables risk identification, risk assessment, risk response and risk monitoring significantly affects the business performance of companies in the pharmaceutical sector. Based on the findings pharmaceutical companies in Addis Ababa face a two-fold challenge with respect to overall business risk. First, they need to identify and understand the specific risks they face, and, second, they must also create a fundamental, practical approach for evaluating these risks. Particularly for large pharmaceutical companies in the city who adopts well founded organizational structure and leadership system, implementing strategies to address anything that could go wrong in the businesses they run is monumental. xiv Furthermore, as the pharmaceutical business sector grow, evolves and changes in the city, so too will the natures of the risks these companies face. The risks and there management recommendations here are those that the research output vindicate and/or believe should be at the forefront of pharmaceutical leader’s minds. A risk intelligent approach to comprehending and addressing risks can help keep pharmaceutical companies attuned to what risks are most important, what risks may be emerging, and what can be done to both manage risks and capitalize on them
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    The Role and Challenges of Mass Media in Promoting the Tourist Destination of Addis Ababa
    (Addis Ababa University, 2023-07) Abel Getachew; Tesfaye Zeleke (PhD)
    People move to different destinations for different purposes. Their choice of a given tourism destination partly depends on the information they have about it. Addis Ababa is one of the tourist destinations in Ethiopia with a lot of tourism potential. This study assessed the tourist sites that the mass media promote, their influence on tourists, and the challenges the mass media faced in promoting the tourist sites. A cross-sectional descriptive research design was applied. Both qualitative and quantitative (mixed) approaches were used. Both primary and secondary sources were used. 384 tourists by convenience sampling from the selected tourist sites in Addis Ababa and six key informants by purposive sampling from mass media, the Addis Ababa tourism bureau, and the tourism minister participated in this study. The study found that Entoto Park is a highly promoted tourist site in Addis Ababa in the mass media. However, the Holy Trinity Cathedral is the one that is not given that much attention in the mass media. In addition, the study found mass media promotion of tourist sites had an influence on tourists' decisions to visit the sites and to frequently talk about the promoted sites and to some extent to develop business relationships with the sites and carry out research on them. Mass media was the major source of information for people who were visiting the selected tourist sites in Addis Ababa. The study also found that mass media face many challenges among which sponsorship is the major one. This is due to a shortage of support from the concerned stakeholders such as the Minister of Tourism. As Ethiopia makes tourism a pillar of development, the minister has to give support to the mass media.