A Feminist Interpretation of the Plays of Amhara Regional State Television Programme

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Date

2008-06

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Addis Ababa Universiy

Abstract

Gender stereotyping is a cross cultural phenomenon prevalent across boarders. The nature and the negative impact of such stereotyping are pronounced in poorest countries of the world like Ethiopia where education and access to media for females is deficient. The preponderance of such stereotyping in the region becomes the reason which compels the resea rcher to engage in studying the contribution of the Amhara region's Television drama in this regard. This study, thus, which primarily focuses on investigating the extent of the reflection of gender stereotyping and the degree of females resistance to such stereotyping, also tries to asses the significance of the plays in abolishing this stereotyping. To this effect, the researcher has employed a purposive sampling technique to select some plays which could better show cultural roles of sexes. In this respect, from the total of 102 plays transmitted in 1997 and 1998EC, the researcher had to confine himself to the study of only five plays. The result of this study shows the availability of dramas which addresses the most important problems of femininity like early marriage and consideration of marriage as a reward for a female . However important raising these issues in the plays is for feminists, the plays are not up to the expectations of feminists because the portrayal of characters couldn't show the expected transforma tion. From the plays, it is also observed that the television dramas a re only rhythmic . with the contemporary society in representing the role and representation of both sexes. However, feminists, in this ,regard, believe that the absolute reflection of a patriarchal society in a television play is only a contribution to producing a new patriarchal generation. Thus, the ;.); plays of the television programme in focus ;, in this project, shall act on ·re creating a. reasonably new environment with regard to the role and representation of sexes,rto bring about a change in the actual patriarchal society. In the sense of bringing the change in the plays and thereby the targeted audience, this study, therefore, intends to suggest some solutions. The researcher believes that both the agency and the drama producing companies including authors have to be aware of transforming the nature of plays in response to feminists aim of creating a new world free from females' oppression.

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Amhara Regional State Television Programme

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