The Effect of Employee Promotion Practice on Job Satisfaction: The Case of Dashen Bank S.C.
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Date
2017-06
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Addis Ababa University
Abstract
The success of any organization in the long run depends very much on the satisfaction of
its humanresources. This is especially true in the service oriented industry like banks.
Among others, promotion is one of the main variables that contribute to satisfaction of
employees.The purpose of this thesistherefore was to evaluate the effects of promotion
practice on job satisfaction using Dashen Bank S.C. as a case study. The study used both
primary and secondary sources of data. Quantitativeresearch approach was implemented
and330 questionnaires were distributed out of which 312 of them were returned. Multi
stage sampling method was used first by convenience sampling and then by applying
simple random sampling employees was selectedfrom stratum. The data was analyzed by
SPSS version 20.0using explanatory research method and data was analyzed using
correlation and regression. The correlation analysis indicates positive relationship
between the independent variables (perception of promotion and promotion
opportunities)and the dependent variable (Job satisfaction) and negative relationship with
the independent variable (Promotion expectation) and dependent variable (Job
satisfaction). The result of the regression indicates that the independent variables have
accounted for 44.5% of variance on the dependent variable. Based on the findings of the
study, the researcher recommends the bank to keep constant review perception of
promotion, promotion opportunities and promotion expectation to identify their effects on
employee’s job satisfaction regularly.
Key words: Promotion practice, Job satisfaction.Promotion practice perception,
Promotion opportunities, Promotion expectation.
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Keywords
Promotion practice, Job satisfaction, Promotion practice perception, Promotion opportunities, Promotion expectation