Factors Affecting Green Packaging Practices: The Case of Selected Pharmaceutical Manufacturing Companies in Addis Ababa
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Date
2024-06
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Addis Ababa University
Abstract
In recent years, there has been an increasing focus on sustainability and environmental consciousness in various industries, including the pharmaceutical sector. Green packaging practices have emerged as a key area of interest for companies looking to reduce their environmental footprint and meet consumer demands for eco friendly products. Nonetheless, the initiative is inevitably subjected to different factors hindering effective greening practices, in developing economies specifically. This study, thus, investigated the factors affecting green packaging practices in selected pharmaceutical companies in Addis Ababa. Using an explanatory research design and a quantitative approach, a survey was conducted on 253 professional staff from seven pharmaceutical manufacturing companies. The data was analyzed using multiple linear regression model with SPSS 25.0. The results of the analyses indicate that top management support, material availability, product integrity, policy compliance, and industry standards adherence all significantly contribute to green packaging practices. Of these, product integrity has the most influence, while industry standards adherence contributes the least. The study concludes that addressing these factors and promoting sustainable packaging practices is crucial for reducing environmental impact, meeting regulatory requirements, and appealing to eco conscious consumers. This not only helps companies reduce their carbon emission but also enhances their global competitiveness.
Key Words: Green Packaging, Greening Practice, Industrial Standard Benchmark, Pharmaceutical Companies, Policy Compliance