Marketing of Sesame in Ethiopia the Case of East Wollega Zone of Oromia Region
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Date
2011-05
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Addis Ababa University
Abstract
This sfudy invesfigafes the Marketing of sesame in Ethiopia the case of East Wo/lega
zone of Gromia region with particular emphasis on the agricultural marketing problems
of sesame farmers. The study was initiated with the specific objectives of assessing the
socio-economic profile of the sesame farmers in order to identify factors affecting the
production and marketing of sesame, investigating the marketing practices of sesame
farmers in Eastern Wollega zone of Gromia region, evaluating the market structure of
sesame in the zone, and identifying and analyzing the marketing problems of sesame
farmers in the zone. Both primmy and secondmy data were collected for this pUlpose.
The primm)' data were collected Fom 236 sesame farmers in three woredas and from 4
professionals working with the farmers as supervisor. The quantitative data was analyzed
using statistical procedures and presented as percentage, mean, tables, graph, charts etc.
The qualitative data was analyzed by interpreting and summarizing, and finally all the
data were organized to answer research queations. According to the results of the study,
sample sesame .fclrmers were characterized mainly by lack of commercial seeds, forced
sales, problems on quality of the seeds, lack of storage facilities, lack of training and
development on post harvest activities, lack of awareness on quality standards,
malpractices of the traders like manipulating in weights and measurement, grading the
produce wilh good quality as low quality ... and lack of proper credit facility. There are
also many minor problems. Capacitating the development agents working as supervisors
for the farmers with agricultural marketing knowledge and skill, identifying more
productive and more locally and internationally demanded sesame seed of the zone by
intensive research work, organizing the sesame farmers as sesame farmers' cooperatives,
and continuous training and development of the farmers on the special features of
sesame, post harvest activities and quality standards create favorable conditions for the
sesame.commoners to produce and market their sesame effectively and efficiently.
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