Browsing by Author "Lemu, Teshome"
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Item Lexical Use of Afaan Oromoo in the Government Mass Media(Addis Ababa University, 2014-12) Lemu, Teshome; Ado, Derib (PhD)This study is about lexical use of Afaan Oromoo by journalists in the government mass media; namely, Ethiopian Broadcasting Corporation, Oromia Radio and Television Organization, and Ethiopian Press Agency. The study aims at identifying, describing and characterizing the problems of lexical standardization in Afaan Oromoo as it is used in the government mass media.In the govenunent mass media journalists use the varieties of lexical items and hence the audiences Calmot get the information f·ully. Taking into account standardization experiences of different countries, the study recommends the development of guide (style book) so that the use of Afaan Oromoo words in the mass media can be based on an institutionalized norm. As in the case of many standardized languages, an authoritative institution that can effectively coordinate the efforts to stal1dardize the language is crucial. Compiling a stal1dard dictionary and other reference materia ls, , producing standardized educational and cultural materials are necessary steps so as to encourage the use of standard forms of the language. Furthermore, conducting researches on the area and the application of outcomes could enhal1Ce the standard ization of the language.