Browsing by Author "Kebede, Melese"
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Item The Role of Timket Festival Celebration for Tourism Development in the City of Gondar, Amhara Region, Ethiopia(Addis Ababa University, 2013-06) Kebede, Melese; Thirubhuvan, J. (PhD)[n this study the researcher has chosen to focus upon the multiple ways by which Timket has playing for the tourism development of the region. A descriptive method with both quantitative and qualitative research approaches were used to undertake the research. Through the help of various mechanisms an attempt is made to collect the necessary data from touri sm businesses, officials, local communities, tourists and also from the churches found in the city. To analyze the already collected data, the researcher used SPSS (Statistical Package for Social Sciences) to describe frequency distribution, percentage, and paired I test of the quantitative data whereas the qualitative data was first grouped into the category they belong and thus narrated according to the meaning it bears. The findings of this study revealed out that indeed Timkel in the city of Gondar has all-round contribution, i.e. image making, economic benefit, place marketing, and socio-cultural values, for the development of the city's tourism. However it could be stated that, currently, the centre's potential in attracting an increased number of domestic and international tourists has not been reali sed. Therefore, problems of marketing and promotion, a clash of interest priority, lack of co-ordination among stakeholders, accommodation, service pricing and others are all inside the destination. For the sake of sustainability, this finding also caut ioned that an inclusive approach involv ing key stakeholders of the destination is urgent. Key words: culture; tourism; cu ltural tourism; fe stival and festival touri sm