Yohannes Workaferahu (Assoc. Prof)Yonatan Abebe2024-03-292024-03-292023-02-17https://etd.aau.edu.et/handle/123456789/2626The influence of supply chain integration (supply, internal, and customer integration) in the Ethiopian brewery sector is examined in this thesis study. The major goal of this article is to evaluate the impact of supply chain integration in the Ethiopian brewery industry. The research examines many ideas such as internal supply chain integration, customer and supplier integration, and operational performance. The study used an explanatory study design. A total of 171 respondents were chosen to participate in this study, Questionnaires and personal interviews were used to obtain the primary type of data. Inferential statistics of correlation and regression are used to analyze the acquired data. And the results of the investigation are as follows. Internal integration and customer integration have a greater impact on operational success than supplier integration. Internal integration, customer integration, and supplier integration, on the other hand, all have a major positive impact on operational performance. Finally, based on the findings, the following recommendations were made. Because these variables contribute to improve operational performance, it is preferable to increase the extents of integration of the three variables (internal integration, customer integration, and supplier integration) in the Ethiopian brewery industryen-USThesis