Adane Atara (PhD)Urgo Gulima2024-03-182024-03-182022-06https://etd.aau.edu.et/handle/123456789/2536The main purpose of this study was to assess the practices of project management in digital banking the case of Bank of Abyssinia in line with the contribution of project management practices in digital banking, the mechanisms by which project management practices are effective in digital banking, and the challenges of the project management practices facing in the application of digital banking. To conduct this study, descriptive type of research design was used. Systematic random sampling and purposive sampling techniques were also used. The data were collected through questionnaire and semi-structured interview. The samples were 78 selected bank officers and project management experts from 287 of the total staffs, and all 15 branch managers were included. Data analysis was made using descriptive statistics and SPSS software, mean, standard deviations frequency counts, percentages, graphs, charts, tables and analysis of documents by both quantitatively and qualitatively. Even though the findings of the study indicated that project management practices such as the contribution it delivers, the ways in which the practices were implemented and the challenges that encountered in the course of implementing project management practices in digital banking as examined by the results of the analysis, the implementation level didn’t exceeded 45-49% entirely. Hence, monitoring and evaluation, the information flow, friendly approach relations in service delivery, the customers trust in electronic banking, continuous service improvement, were insignificant. Moreover, lack of multi languages, awareness creation, mobile banking, and ATM cards utilization were below the average mean value indicating the implementation level to be below standard. More practically, lack of trust for security issues, lack of interest in new way of banking, lack of well trained and equipped work force, shortage of ICT infrastructure developments, exchange of experiences with local banks and foreign banks were critical challenges in project management practices in the implementation of digital banking were the major problems in digital banking. Key words: Digital banking, Project Managementen-USThesis