|Title:||Analysis of the Success Factors of Micro and Small Business Enterprises in Addis Ababa|
|???metadata.dc.contributor.*???:||Dr. Tufail Ahmad|
|Keywords:||Business A DMINISTRATION|
|Abstract:||The research study evaluated the relation between personal related success factors and business related factors on the performance of MSEs in Addis Ababa. This is with a view to identify these personal and business related factors that have a favorable relation to the performance of the enterprises business performance. Primary data, through structured questionnaire, were collected from the samples of 73 MSEs randomly selected from among those industries engaged in Food and Beverage; Textile and Garment, Wood and Metal, and Merchandise and Retail shop. Data were analyzed using descriptive and inferential statistics with the aid of Statistical Packages for Social Scientists (SPSS). Also, analysis of variance was carried out to examine the variation in the performance of enterprises related to the variation in each of the independent variables of the study. The ANOVA result indicates there is no significance variation on the performance of MSEs in relation to the variations to each of the eight independent variables of the study. But the descriptive statistics result shows better performance for enterprises owned by individuals with better education level, have prior management and industry experience. In addition it also shows better performance for those enterprises that uses planning and record keeping.|
|Description:||A thesis submitted to the School of Graduate Studies of Addis Ababa University in partial fulfillment of the requirements for the Degree of Masters of Business Administration|
|Appears in Collections:||Thesis - Business Adminstration|
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