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Please use this identifier to cite or link to this item: http://hdl.handle.net/123456789/1110

Title: Performance Impact of MISSION Statements in Ethiopian Business Enterprises: an empirical evaluation
Authors: Getachew, Degefu,
Advisors: Dr. Meheret Ayenew
Copyright: 2007
Date Added: 17-May-2008
Publisher: Addis Ababa university
Abstract: Abstract Many Ethiopian business firms are nowadays observed adorning their entrance lobbies, annual reports and promotional materials with their ‘vision’ and ‘mission’ statements. ‘Do such statements of strategic intent, business purpose and values have any meaningful impact on organizational performance?’ is the central question of this research project. The research has compiled and analyzed the mission statements and performance records of some ten Ethiopian business firms in the financial service sector. Various statistical inference techniques have been used to estimate whether there are any significant differences in performance among groups of firms with and without articulated mission statements, as well as among those with mission statements of different strategic orientations. The study has shown that there are no significant differences in performance between the sample enterprises with mission statements and those without as well as among those with mission statements of different strategic orientations. The reason is probably due to the low strategic values of the articulated mission statements that are not well supported by strategic management processes with in the organizations.
Description: Research project report Submitted to The School of Graduate Studies of Addis Ababa University in partial fulfillment of the requirements for the degree of Masters of Business Administration
URI: http://hdl.handle.net/123456789/1110
Appears in:Thesis - Business Adminstration

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